A collage of resource images

📖 Why we started P&P Labs

Aug 08, 2021

An ocean full of water but not a drop to drink.

Enterprise UX requires expert interaction design, collaboration workflows and excellent complexity capture skills - yet the chances of finding quality resources out in the world are slim to none.

Too many times, we've searched through free online articles to find quality UX patterns, workflow suggestions and case studies only to be met with unrealistic Dribbble designs and a tiny breadcrumb trail of almost what we were looking for.

This is frustrating for UX designers, product people and developers alike.

In our client work at P&P we kept seeing product teams move slower than necessary when addressing fundamental design issues or adopting design systems because of lack of foundational design knowledge.

We've set out to change this dynamic.

UX is a differentiator - for the whole team

Enterprise software and UX is quickly becoming an essential differentiator (even in markets you wouldn't expect). We see software becoming more and more competitive, yet the UX effort allocated & spend hasn't caught up.

We have also observed that there's a collaboration gap between many members on product teams, we don't see the brilliant brains in major companies being used to maximize the opportunity that they represent. We think that the root of this dynamic is also lack of foundational design knowledge.

Making anything useful means we bring together form and function, but building the thing means we need specialized tools. Even if you aren’t changing into a designer, you can’t short change yourself and your product by skipping over the fundamentals

Practical UX skills building

To address our design improvement speed issue and the collaboration gap, we focused our first course Design SOS on our closest ally -  developers. If developers and designers can learn from one another, our lives at work will be more fun and 'user centeredness' will proliferate.

To address the lack of concrete interaction documentation (UX patterns), we are creating a series of extensive, example-filled UX pattern articles. Our pilot articles about Tables, Enterprise filters, Loading & Interaction states took off quickly, landing us on page one for organic traffic within 4 months. The need for quality is here, and we're answering the call. On the roadmap, we've got UX patterns coming up: Data dashboards, forms, error handling, mobile table views, advanced search & grouping interactions. These new patterns will be available through our membership plan and rolled out as video masterclasses and article format.

In the near future, we are creating more highly-sought after courses which will cover the next foundational topics for enterprise technical and non-technical teams:

  1. Complexity Capture ('Drawing out' logic in flow diagrams, wireframing fundamentals & documentation skills)
  2. User Research (Research basics, run your own Interview & run a usability test)
  3. Design <> Developer Collaboration (learn to collaborate in a new way)

If this resonated with you and you'd like to get early previews of the courses and would like to be a beta tester, fill out this form and we'll get going. 

🎤 Reduce complexity by democratizing UX sills. 
 🎤 Don’t churn over basic UX problems, get foundational skills

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